An online business requires dedication and constant efforts to succeed. If you own an online shop or a dropshipping business, you understand that it may sometimes take one or two months to make your first sale. Therefore, you must plan a strategy before you start your online store or any business.
Why an online store
An online store has more reach than a store in your locality. You can target even international customers. However, there are several prerequisites that you must follow.
Prerequisites for your online store
Before starting any business, you have to lay a foundation for it. You have to create a strategy and you do need to fulfill specific requirements.
Three such requirements that you cannot ignore are:
- A logo
- Receipt form [แบบฟอร์มใบเสร็จรับเงิน, which is the term in Thai]
- Terms and policy
A logo
A logo is one of the most important elements, if you want to create a brand identity. It has to be unique to let people learn about your brand. Also, it has to be simple, so people can remember it easily. A logo helps you stand out of your competition. You should not ignore it if you want to succeed in the long run.
A receipt form
Every time a customer purchases your product, what are you supposed to do? Print a receipt [พิมพ์ใบเสร็จ, which is the term in Thai], is the right answer. It is the first thing that you must do. A bill is mandatory and it must look professional.
Terms and policies
You must have a page that clearly defines terms of services, terms and conditions, and refund policy of your company. Everything should be well defined.
It also helps if you create an FAQ page for people’s queries. Many times people look at the FAQ pages for their concerns regarding the product. An FAQ page helps you tackle those questions promptly, resulting in a sale.